David Sullivan has been fortunate that the great win against Chelsea has distracted somewhat from the comments he made in Saturday's Guardian. It's fine being honest, but there's no point in undermining players who are still on the club's books. Sullivan told the Guardian's Jacob Steinberg, "The manager said he wanted Fonte and Snodgrass. My kids begged me not to sign them." Snodgrass, on loan at Aston Villa, responded with a tweet reading, "Thanks for your support Mr Chairman." While Fonte told the Daily Telegraph, "It's ignorance. I'm not gong to say anything. It's not going to change who I am. I'm going to keep being the good professional I am."
It's a row that never needed to happen. West Ham are certainly going to need Fonte again this season. To his credit Sullivan does admit in the same interview that he's made mistakes and he shouldn't have made it public that Slaven Bilic turned down Renato Sanches and Grzegorz Krychowiak in the summer window. As co-owner he's entitled to an opinion. But the discussion of the club's transfer policy in public by Sullivan and his sons should stop, particularly when it concerns current players. David Sullivan should either leave the PR work to the more discrete David Gold or allow a PR person to sit in with him at interviews who would have the power to tell him when to stay quiet.
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